Nestlé Montego is a pan-European brand. The existing design failed to communicate it’s refreshingly super fruity blend
of real fruit sorbet and ice cream. The bold and energetic redesign put the brand, product and it’s core properties back
together. Originally only intended for the UK, the redesign was adopted across Europe.
The redesign included impulse packaging, multipacks, outers, point of sale, sales literature and digital illustrations.